SEO audit / worked example

Five useful moves.
Evidence comes first.

A focused review of our own site, showing how we separate an observed issue from an opportunity worth testing.

Start with what
already works.

The sampled pages have a sound discoverability baseline. This is a priority list, not a claim that the website is broken.

The next five priorities

1 observed repair · 2 improvements · 2 measurement steps

Observed · language journey

Keep Spanish visitors on Spanish service pages.

EvidenceThe Spanish homepage links twice to /visual-content/ and once to /local-growth/. Its navigation and sitemap also identify Spanish equivalents.

Recommended changePoint those service links to /es/contenido-visual/ and /es/crecimiento-local/. Then open each destination and confirm the language and enquiry route.

Observed in the Spanish homepage HTML. This is a language-consistency fix; ranking impact has not been measured.

Opportunity · stronger service proof

Turn selected work into useful case studies.

EvidenceThe homepage presents project cards and distinguishes design concepts from published work. The short descriptions give visitors an overview.

Recommended changeFor one approved project, add a focused case study explaining the brief, work delivered and a clear next step. Include only documented results; retain concept labels where applicable.

Opportunity identified from the portfolio section; not a claim that no other case studies exist.

Review needed · sitemap accuracy

Keep modification dates tied to real edits.

EvidenceThe sitemap reports 14 September 2026 for both homepages. Newer pricing and contact routes report 1 October 2026. The dates alone do not prove an error.

Recommended changeCompare those dates with significant published content changes. Update a date only when justified by the page history; avoid setting every page to today's date on each build.

Source: the live sitemap. A sitemap helps discovery; it does not guarantee indexing.

Measurement needed · mobile experience

Measure the visual experience before simplifying it.

EvidenceThe homepages contain 66 image tags and responsive image preloads. A tag count cannot establish load speed, transfer size or a Core Web Vitals failure.

Recommended checkInspect mobile field data for LCP, INP and CLS, then use a lab trace to locate a measured bottleneck. Preserve the visual concept; change assets or loading behavior only where evidence supports it.

No speed score was collected. Google recommends good Core Web Vitals, without guaranteeing rankings.

Measurement needed · commercial baseline

Connect search visits with useful enquiries.

EvidenceThis public review cannot see indexed coverage, search queries, clicks or accepted projects. A working page and permissive robots file do not prove search visibility.

Recommended checkWith owner-authorized access, record Search Console coverage and a 28-day query/page baseline. Separately measure enquiry completions and qualified conversations; exclude tests and avoid sending message contents to analytics.

Prioritize pages using actual evidence from Search Console's performance report. No traffic or revenue uplift is claimed.

One-page deliverable

A usable metadata draft.

Page: English homepage. Its current title already describes the service and location clearly. Keep that title; the optional description below puts the service and enquiry step in plain language.

Title · keep current

Web Design in Aruba | Cora Studio × 360

Description · proposed, not applied

Websites for Aruba businesses, with clear design, mobile layouts and a direct enquiry path. Explore Cora Studio × 360 and discuss your project.

Google may generate different title links and snippets. A preview is not a promised search appearance.

$95 USD

A clear place to start.

One-time SEO audit: five prioritized actions and a title/description draft for one page. Implementation is excluded. No ranking, traffic or revenue guarantee.

Discuss your website ↗

Scope & sources

Reviewed the public HTML of the English and Spanish homepages, robots.txt and sitemap.xml on 1 October 2026. This sample is a snapshot of Cora's own site, not a client testimonial or a full-site crawl. Findings are prioritized by practical usefulness, with measurement requirements stated separately.